JOHN COSTIGAN HELPS YOU SELL BETTER.

In 2002, on a $100 bet from his oldest brother, John started his company based on two key frustrations he and his colleagues witnessed over and over again when required to attend sales training seminars; they were much too long and they were unrealistic.

Then it hit him.

"What better way to demonstrate a sales trainers' techniques than to request a live demonstration on real prospects to validate the process."

This simple idea lead to training more than 200,000 people in 30+ countries, including companies such as Google, Oracle, and Amazon.