Want to sell better, faster? If you need to make more sales this year, this download is for you.

With over 200,000 downloads, this audio file helps salespeople take their careers to the next level by establishing the foundation of owning the sales process and crushing their quotas.

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With What to Say & When to Say it You'll Learn:

​Learn how to get in the door to any organization by talking to the right person in charge in a matter of minutes ― not months.
Boost Your Confidence With Tips to Make You Stand Out From the Crowd.
​​Increase Your Closing Rate & Drive More Sales.
Experience the Easiest, Fastest Way to Become a Top Seller.
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I created What To Say & How To Say It FIFTEEN YEARS AGO and I'm grateful to say it has sold over 200,000 copies!

Over the years, I've had hundreds of people reaching out to me asking me for replacements or copies of discs they've lost or content they wanted to revisit.

For the longest time, I didn't have an answer. We only released a certain amount and when they were gone, well, they were gone.

These best-selling CDs are back but we've updated the content and they're even better than ever...back and now digital.

If you are willing to take action and truly make a change to your sales career, this download is for you.

After you listen to this audio file, you’ll not only be armed with the tools to get in the door with more qualified prospects, but you’ll be equipped with psychological strategies to entice more of them to convert. No more “winging it” or having to use an overly complicated, unrealistic approach.

And those objections? You’ll be able to handle all different types of objections, from pricing, to “We’re happy,” easier than ever before.

A super detailed approach that focuses on the core aspects of the sales process. No gimmicks, no unrealistic or complicated approaches. It simply resolves the most common pain points you face daily when making a sale.

Confidence will make you more successful. And success breeds success. In other words, if you know what you’re doing, there’s nowhere else to go but up.

Reap the rewards of that newfound confidence.

This is your chance to move the needle and hit your number more consistently in sales. By learning the ins and outs of the sales process from beginning to end, you can change your entire life.

At the end of the day, no matter the vertical, no matter what you’re selling, you’re going to face 3 major challenges...

What to Say & How to Say it will arm you with exactly what you need to overcome those challenges and much more.


Sales Process

How to get in the door. How do you introduce yourself and get people to listen?

Objection Handling

Once you get in, how do you handle objections? Because you’re going to get them, that’s how it goes.

Close Quicker

How do you walk away with clear next steps to nudge the prospect closer to the close?

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